Overview

This review is just for Gail for now. Everything here is Gail's content (@editingwithgail). The rest of the creators' content will be housed here for review once it's available.

Want music on any of these? The finals are voice only for now, and we're happy to add music. Just say so in the feedback on any video.

This is PromoCut's review site. Everything for review is here in one place. Use the menu to move between pages.

20finals

40carousels

What's here

Why carousels: the article and data behind the carousel format.
Finals V1: the 20 finished videos, voice only, with no music or sound effects yet. Open one to play it and see what inspired it.
Carousels: 40 carousel drafts. Open the page, then tap a card to swipe through its slides and read the caption.
Examples: the examples closest to what we filmed, each paired with Gail's final.
Resources: the guides and scripts behind this work.
Cleans and Raws: coming soon.
Asset manifest: a list of everything on this site.

How to leave feedback

Under each video, carousel and the article, tap Leave feedback. Choose Approve, Needs changes or Comment, add your name and a note, then tap Send feedback. A note is only optional when you approve. Everything you send goes straight to the team's review list.

Anything marked Pending isn't available yet.

Why carousels, right now

A recommendation from Dylan and Alex

We want carousels in this campaign alongside the videos, and here's why. Adam Mosseri, the head of Instagram, just said carousels are “having a moment”, and the numbers back him up: carousels beat the same creator's own Reels for 65% of creators in the study below.

So we put together 40 for you to review. Read the article first, then look through the carousels and tell us what you think.

Dylan and Alex, unresourced

See the 40 carousels ↗

Adam Mosseri, head of Instagram. Photo: Anthony Quintano, CC BY 2.0, resized.

Uppbeat Blog · Nov 3, 2026

What’s working on Instagram right now? Carousels and sends, says Adam Mosseri

By Sandy Beeson · published Nov 3, 2026

Instagram head Adam Mosseri told Colin and Samir that carousels are “having a moment”. A carousel with music added can now appear in the Reels viewer, and one you scroll past can come back later showing slide 2.

People flick through slide by slide, so they’re more likely to like the post or send it to a friend. In Mosseri’s words, “It’s just a deeper, richer format, so it drives more engagement even beyond time spent.”

He named sends per reach as the metric to watch for reaching people who don’t follow you yet.

Read the article ↗

Supporting data, published Oct 25 (just before the 7-day window): SocialHipper studied 118,404 posts from 3,162 creators (Jan–Oct 2026). The median carousel got 0.84% engagement per follower, against 0.59% for Reels. Carousels beat the same creator’s own Reels for 65% of creators. Engagement here means likes plus comments, not reach. See the study ↗